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Bachelor'sMarketing

Digital Marketing

Bachelor's degree pathway in Digital Marketing for career exploration, job matching, certifications, and graduate degree planning.

Career paths
9
Salary range
$34K–$135K
Certifications
6
Master's options
4
Career advancement roadmap

Your path to the next level

A milestone-by-milestone view of how to grow from here.

  1. Current role
    Associate Digital Marketing Specialist
    Entry
  2. Recommended certification
    Hootsuite Social Marketing
    Marketing
  3. Recommended master's
    Master of Marketing
    Business
Overview

Jobs you can pursue

Career ladder

Where the primary path leads

No advancement path mapped yet.
Salary range

What you can realistically earn

Entry / low
$34K
Average mid
$81K
Top of range
$135K
$34K$135K

Range aggregated across 9 mapped roles.

Certifications

Credentials worth earning

Marketing
High
Hootsuite Social Marketing
Marketing
Marketing
High
Meta Blueprint Certification
Marketing
Marketing
High
Google Ads Certification
Marketing
Marketing
High
Salesforce Marketing Cloud Email Specialist
Marketing
Marketing
Medium
SEO Certification
Marketing
Marketing
Medium
HubSpot Content Marketing
Marketing
Master's degrees

Graduate paths to consider

Business
High
Master of Marketing
Graduate Degree
High
Master of Communications
Business
High
MBA
Graduate Degree
High
Master of Business Analytics

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